Identified for Mature, Comprehensive AI Capabilities and Enterprise-Ready Sales Assistant Technology
BOSTON – July 22, 2025 — Bigtincan today announced it has been positioned as a Leader in the 2025 Aragon Research Globe™ for Sales Enablement Platforms. This marks the fifth consecutive year Bigtincan has received this distinction, reinforcing its long-standing commitment to innovation, customer impact, and transformative AI-powered selling experiences.
According to Aragon Research, “The Sales Enablement Platform (SEP) market is undergoing a fundamental transformation,” driven by the rise of Intelligent Sales Assistants, autonomous agentic AI, and the evolution of AI-powered Sales Coaches. Bigtincan is identified for its strategic vision, breadth of platform capabilities, and deep investments in AI.
“Bigtincan has always been committed to helping revenue teams do their best work. Being named a Leader again by Aragon Research highlights our dedication to innovation and focus on making selling easier, smarter, and more human for our customers — especially in this new era of sales automation,” said Bob Slaby, Chief Customer Officer at Bigtincan.
The 2025 Aragon Research Globe™ highlights several key differentiators for Bigtincan:
- AI Innovation with GenieAI Pro: Bigtincan’s GenieAI Pro suite includes Genie Assistant Pro, offering advanced voice chat, visual analysis, website indexing, and even podcast generation; and AuthoringAI Pro, which introduces multilingual avatars and auto-translation into 32 languages—dramatically improving training, onboarding, and content reach.
- AI Sales Coaching at Scale: Bigtincan’s coaching applications go beyond call analysis to deliver real-time suggestions during sales conversations and generate personalized training assignments based on behavioral data and tone-of-voice analytics.
- Automation for Every Seller: With features like automatic Digital Sales Room creation, personalized deck generation, and AI-led deal coaching, Bigtincan’s platform turns sellers into orchestrators of smart AI agents — reducing administrative load and boosting productivity.
- Enterprise-Grade, Mobile-First: Bigtincan’s platform is purpose-built to support both B2B and B2C selling models with deep mobile capabilities, extensive third-party integrations, and robust content and analytics infrastructure.
The report also overviews Bigtincan’s performance across strategic verticals — including life sciences, financial services, retail, and technology — and its ability to help customers scale both direct and partner sales programs.
As the sales enablement category enters a new era of intelligent automation, Bigtincan remains focused on helping global enterprises drive real outcomes through human-centered AI.