Analytics & Reporting

Get the whole picture with universal insights.

Connect the dots between engagement, readiness, content, and real buyer interactions—tying every action to sales KPIs. See exactly how your programs fuel revenue and prove ROI.

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Insights on demand.

Roles across teams can query Genie, your AI assistant, to instantly analyze metrics — no data scientists needed. Genie understands context and pulls relevant metrics, trends, and recommendations directly into the chat, making complex data easy to understand and act on.

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Know what content your sellers actually use (and your buyers love).

You don’t need to be an analytics expert to turn data into action — quickly identify which assets are most effective at every step of the sales cycle by reviewing the engagement metrics that matter most.

Visualize and analyze data — with ease.

Help teams clearly see and understand data with user-friendly dashboards and reports, easily customizable for maximum impact — no IT support required.

See what’s working (and what’s not).

Empower marketers to understand content performance based on the seller, the buyer, and where they are in the pipeline — with intuitive, easy-to-understand analytics.

Measure marketing’s impact on revenue.

Deliver the content most likely to move the deal forward, then monitor buyer engagement and the content’s contribution to closed deals.

Correlate readiness with real sales results.

See how training and coaching impact pipeline, win rates, deal velocity, and deal size — no spreadsheets required.

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Track performance at every level.

Instantly view individual, team, and company progress side by side with CRM data for a complete picture of what’s working and where to focus.

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Spot trends and accelerate growth.

Monitor ramp time, time to second deal, and sales cycle length to identify top performers and fast-track success across your sales force.

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Prove enablement’s impact on revenue.

Tie every action to sales outcomes and ROI — so you can show exactly how your programs drive results.

Dashboards

Visualize and analyze data — with ease.

Help teams clearly see and understand data with user-friendly dashboards and reports, easily customizable for maximum impact.

Reporting and Analytics in Bigtincan

See what our customers say

“Having some visibility into what (customers) are interested in, or when they’re showing interest so we can follow up, has been a real advantage.”

Suzanne Hopkins, Regional Sales Manager
The Economist

See more Customer Stories

Schedule your personalized demo of Bigtincan