Gamification training supports on-the-job learning by bringing competition and rewards into training programs. The idea is that gamification in business makes it easier for managers to motivate agents and, ultimately, score more wins for the team.
Here’s why it’s so effective:
- Game-like experience increases adoption: Sales gamification involves a reward system like points, digital trophies, leaderboards, and milestones that give the learner immediate gratification or a sense of accomplishment, keeping them invested in the program.
- Encourage participation: Organizations are seeing the value of gamification in business by offering points and rewards for learning programs to drive participation. Friendly competition keeps employees engaged, encouraging them to do their best on each assignment.
- Get learners hooked: Bigtincan’s gamification platform helps you tap into the brain’s reward center and build training programs that keep employees coming back for more. In-app wins like new high scores or achievements have been shown to increase dopamine levels in the brain.
- Inspire learners: Gamification creates an opportunity to seek advice from peers. Low-performers benefit from open conversations about sales best practices, challenges, and strategies, encouraging teams to work together toward a unified goal.